What's All the Hype About Wordpress
by Sandi Smith in Business / Entrepreneurship
First of all, let's define Wordpress. It is a blog platform. At first glance, it's attractive because Google ranks blogs higher than web sites. But that's only under certain conditions.
There are two flavors of Wordpress: Wordpress.com and Wordpress.org. I'll take each one in turn.
Originally, I was thinking that a few of my customers with really small sites could save hosting fees if they switched to Wordpress.com. I'm always looking for ways to save my customers money, especially now. But then I looked into it with the help of my very smart assistant and found out about all the limitations, and it just didn't make sense.
Wordpress.com is a web application that you can use to start your blog or online presence. It requires no hosting platform, no downloading of files, and no programming. That's the plus side. Unfortunately, the con side is huge: you cannot use your own URL or domain name (www.yourdomain.com). You are limited by what you can put on your site, including selling links. And you are very limited in formatting your wordpress blogblog.
Wordpress.com is good for these things: if you are running a hobby and not a business, if you want a personal or family blog such as for Christmas letters or to document the kids' progress.
Wordpress.com has too many limitations for a serious entrepreneur.
Wordpress.org is a very robust programming application that you can download, load onto your hosting platform, and set up and use as a web site. Thousands of people are doing it.Wordpress Blogging
You still need to pay a hosting fee. You don't need to know HTML, but the application is so robust that there is a learning curve. If you are not technical at all, then you will need to hire someone who is technical to set it up for you. Someone - you or a contractor - will need to go through the learning curve.
It took me about 1-2 hours to download and load the Wordpress.org files to my web site. If you use GoDaddy as your host, the file load is automated. After you load the files, you're ready to get your Wordpress site set up. The time it takes to set up varies on how many pages you have, what plug-ins and themes you want, and a myriad of other factors.Wordpress Blog
Wordpress.org is extremely flexible and there are many plug-ins that you can use to increase its robustness. One of the big benefits is that your web visitors can be much more interactive on a Wordpress site than they can on your web site. That's a great reason to convert.
The next good reason to convert is the search engine ranking. If you're setting up a new site, your rank will be higher than if you set up a web site. If you have an old site that is ranked highly, then you can move your URL to a Wordpress site and maintain the ranking. What you don't want to do is start over with a new URL if your old URL has some years on it, because Google values age very highly.
If you have a huge site that you have not updated in a long time, then I don't recommend moving to Wordpress. You need to be actively adding content in order to benefit from Wordpress. If your web content is very active, then it may make sense to move to Wordpress.
You can also add Wordpress on to your existing site, which is what I did. It causes my site to rank even higher than before (and I have a highly ranked site because it's so old). Here is my Wordpress.org site so that you can get an idea of the layout: uaing Wordpress Blog http://www.sandismith.com/blog/
I hope this explanation helps you make a better decision when it comes to implementing Wordpress in your business.
About the Author
Sandi Smith coaches women business owners to boost their revenues, live fearlessly, and take giant leaps in their business using the science of breakthrough success. Sign up at http://www.sandismith.com to get her FREE newsletter full of business-building tips.
What's All the Hype About Wordpress by Sandi Smith in Business / Entrepreneurship (submitted 2010-05-12)
If you know how to blog from your own website then you will have many options open to you in the design and functionality of your blog that are not available on a hosted blog. You can use Blogger from blogger.com or Wordpress from wordpress.com. Each has its own peculiarities, benefits and disadvantages, such as the lack of trackback and categories on Blogger,
f you know how to blog from your own website then you will have many options open to you in the design and functionality of your blog that are not available on a hosted blog.
You can use Blogger from blogger.com or Wordpress from wordpress.com. Each has its own peculiarities, benefits and disadvantages, such as the lack of trackback and categories on Blogger, and the relatively poor raw html editing facility on Wordpress. However, each has its fans and adherents, and those used to one or the other are generally loathe to changing. Neither, however, offers the wide range of options open to those that have chosen to run Wordpress or any other blogging software from their own webspace.
Those who use the hosted versions likely do so either because they have no need of the options that the uploaded software offers, and are happy operating a blog using the range of options offered by the blog host. Others might not have a website, and have no intentions of having one because they have no need for their own site. Many bloggers are not involved in internet marketing, and are not using their blogs to make money - not even Adsense revenue.
They enjoy blogging about the political issues of the day, the latest movies and even just their everyday lives. Others, however, use blogs professionally as part of their business, and a blog is a great medium for advertising a business or a product. It is an ideal way of linking several websites that have been designed to sell different products, and even cover different niches. This is not easy to do without a blog, since search engines such as Google frown on adverts on one website for anther site offering information on a totally different topic.
What is regarded as a lack of relevance in a website is diversity in a blog. So how do you go about running your blog from your own website? Wordpress.org offers free software that you can upload to your own web space. The best way to do this is by use of an ftp client. This is software that allows you transfer files and folders from your hard drive to your website. It can also be used to transfer files from one website to another.
Upload facilities on websites allow you only to upload files, not folders or directories. Without an ftp client, you would have to create folders identical to those containing the Wordpress files. You would then have to upload each file individually, while maintaining the original directory structure. This can take some time to do, and errors are easy to make. Your first steps, then, are to download the blogging software to your hard disk, then ftp it to your website. When doing this, your ftp software will also allow you to change file permissions as detailed in the blog set up instructions. You will also have to use a text editor to change the contents of a few files, but this is fairly simple to do.
You then have to create a MySQL database for your blog. MySQL is a powerful Open Source Software database management system that uses SQL (structured query language) that most normal web hosting services offer free on your web space. The database is easy to set up by following the instructions that will likely be provided by your web host.
After that you are all set. You can use the default page template that comes with Wordpress, but you now have complete flexibility in the look and feel of your blog. You can upload any of the thousands of free or paid templates available online, and also any of the plugins that you want to use. You can edit all of the template elements you want to completely customize them, including the stylesheet for the whole page, the header, footer, sidebars and so on. You can add graphics, Adsense blocks, affiliate links and even offer your own products for sale.
Plugins are software elements that provide specific resources to your blog. Examples are calendars, anti-spam filters, RSS feeds, sitemap generators, tag systems and so on. There are thousands of them that can be used to totally customize your blog.
If you have your own website and business, then a blog can be a very dangerous thing. It can become so addictive that you can find yourself neglecting your website and business and spending all your time blogging and trying out various plugins, templates and themes.
Knowing how to blog from your blog from own website can be very useful, but make sure that you budget your time on it. A blog is a great thing, but very addictive.
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ABOUT THE AUTHOR
Online marketers are somehow the best at what they are doing nowadays knowing the skyrocketing status of online marketing. While online marketers have one common goal, they have different attacks and or approaches towards online marketing.
Here we have listed some common traits of successful online marketers to help develop that online marketer spirit in you:
1. Set up priority
They know how to prioritize tasks, from the most important down to the least. They always make sure to start the day by completing the tasks that are complex which needs more attention and time. The best way to make sure you prioritize things accordingly, you may put it on sticky notes or write them on your schedule planner.
2. Give task to the people that do best Online marketing is definitely not a one-man show. It takes a team of hardworking and expert people to create the best online marketing strategy.
Online marketers are handling such team, they know how to delegate the task to the people that can do best. This helps them get a better result by keeping things organized and effective. They know their team so well that they work efficiently together. With this strategy, the team will be more productive.3. They keep it cool
Everyone can have inflated the ego, especially during your success. But online marketers tend to keep it cool and humble. They keep on evaluating their performance and reflecting from it. They take the time to know the mistakes they have done and how to improve them for the better. This is simply because the changes in online marketing trends are drastic and there is just no time for complacency.
4. Treat customers’ right The success of the online marketers is 99% because of their customers. Therefore, they always make sure that they are giving the customers what are due to them and giving them good services and satisfaction.
5.They don't stop learning Online marketers cannot just put enough stress about the importance of refreshing your knowledge and skills about everything in this world of online marketing. Again, online marketing trends change so fast. They always make sure that they follow the trends, learn new techniques and approaches. They always learn by either reading latest articles or books and or going to conventions and seminars.
Being a successful online marketing is about knowing no boundaries and not settling for what's convenient. They are always finding ways to learn more, do more and excel even more. So, how many of these traits you think you possess?
Diane Ong has a great passion in dealing with clients relating to marketing, banking and finance, eCommerce and online support. As a business strategist, she delivers an excellent service to start-up businesses as she already gained great experiences from working in many fields.
Diane collaborates with a competent and skillful team that extends full effort in providing assistance to business ventures big and small; old and new. She continuously imparts her knowledge and experiences to run an efficient and highly competitive marketing campaign for the business.
Diane Ong acquired greater skills as she has worked at some known and trusted establishments such as Sanden International, Hongkong Shanghai Bank Philippines, and Smart Communications.
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More to the point, the templates are easier to make to order now. But note that Flash templates can be edited in Flash only. Flash templates technology is used to revelation of the document collections and includes many useful features such as importation filters for various types of document files.